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The Art of Doing Less (and Looking Great Doing It)

The Art of Doing Less (and Looking Great Doing It)

Effort Optional celebrates the athletes of average effort — the ones who show up, stretch, and immediately ask what’s for lunch. Here’s to rest days, sarcasm, and sportswear built for...

The Art of Doing Less (and Looking Great Doing It)

Effort Optional celebrates the athletes of average effort — the ones who show up, stretch, and immediately ask what’s for lunch. Here’s to rest days, sarcasm, and sportswear built for...

Effort Optional: The Art of Trying Less and Winning More

Effort Optional: The Art of Trying Less and Win...

You know that friend who somehow always “falls into” great opportunities, stays calm under pressure, and still manages to look unbothered? They’re not lucky — they’ve mastered the art of...

Effort Optional: The Art of Trying Less and Win...

You know that friend who somehow always “falls into” great opportunities, stays calm under pressure, and still manages to look unbothered? They’re not lucky — they’ve mastered the art of...